Copywriting for the Christian Industry
Churches, ministries, non-profits, and Christian businesses all need copywriting like any other industry, but the difference is your foundation. Whether you're selling a product or spreading hope, Christian copywriting is founded on good ethics and requires an understanding of your faith.
As someone who's been immersed in the Christian community for 26 years (and also has an associate's degree in Church Secretarial Studies), I can help you develop informational and marketing materials with a belief-based emphasis that spread both your message and God's message.
Churches, Ministries, and Non-Profits
Get the word out about your ministry with clear, professional documents and a website that gives your community (and the world!) the information they need.
Brochures identify your ministry’s highlights and main objectives in simple, uncluttered language that guides readers toward more in-depth information. An easy-to-use website provides the best avenue for them to dig deeper, so make sure your site is user-friendly and uses clear copy that answers all their biggest questions. While you’re at it, why not make it SEO-friendly as well? And if you’re a new ministry or looking to raise more awareness, a direct mail letter is never a bad idea. Use it to invite your community to tour your Christian school, visit a Sunday morning service, or join with you for a fundraiser.
Whether you’re selling Christian books or fast food with John 3:16 on your cups, make sure that your marketing is up to par with solid (and ethical) marketing materials.
Double-check that your website is efficient with a site audit. Having a user-friendly website will help guide customers to the checkout page naturally and prevent abandoned carts. Revamp your website copy for flawless search-engine optimization and clear, compelling language that promotes your products and your company as a whole. And don't forget the power of direct mail letters and blast emails to raise awareness and sales for specific products. I'll help you identify your audience's wants and needs and write copy that positions your company as the solution.